Mark Birnbaum- Thanks for the fleet of discotheques, lounges, and restaurants!

Adding flavor to people's boring social lives is not such an easy thing to do. Not everyone can do this perfectly, but there is a man in the hospitality industry who has successfully accomplished this task; and that man is none other than Mr. Mark Birnbaum. 

He is a brilliant personality who is considered one of the most important assets of the nightlife industry, for having changed the old boring meatpacking district, into a happening area.

With his fleet of discotheques, lounges and restaurants, he has provided people with many options, to enjoy an evening filled with fun.
Mark Birnbaum hot spots are the favorite places for many people to visit and have fun, including many celebrities.

However, he is not alone in this journey. His friends Mr. Eugene Remm and Michael Hirtenstein, who later became his partners, have been a true support for him.

Together they have created some of the classiest and most stylish party spots for people to have fun, and add some spice to their boring social lives.

This has not only brought New Yorkers a lot of fun, but it has brought Mark & his partners a lot of success as well. 

Mark Birnbaum-The Elements of fine dining in the hospitality business

There are many types of restaurants, and one of the most popular types is, Fine Dining Restaurants. As the name suggests, such restaurants have the highest quality in everything, from; ambience and the quality of services they provide, to the kind of food been served, and how it’s served.

Fine dining is a term that brings an image of clean and fancy decorated tables, with waiters wearing tuxedos and a luxurious ambience. If you ever experience this type of dining, you can expect to enjoy some of the most delicious food, an elegant atmosphere and all kinds of fine services.

Fine dining restaurants go beyond simply taking and delivering an order. It is about giving customers, undivided attention and making them feel special.

The key to success in the business of fine dining is; perfection. Patrons spend a lot of money, in order to get top quality food and services.

To get started in the hospitality business, requires a huge investment. Even after the investment is made, it still remains a challenging and risky business.

All the elements of fine dining business, should boast perfection and top quality services at every point.

The hospitality industry is becoming more competitive every single day, with the addition of new restaurants launched by aspiring restaurateurs.

Mark Birnbaum, the founder of the EMM Group made a successful career in the hostility industry, with his dedication, skills and vision. Today, thanks to Mark Birnbaum, there are many restaurants across New York, which specializes in fine dining, each of which enjoys a huge customer following, due to their top quality food and services.  Follow us on Pinterest and Instagram

Mark Birnbaum-Perfection- The Key to success in the fine dining business!

Undoubtedly, today the fine dining industry still continues to reach great heights of success. But establishing a business in this field requires a passion for perfection, and an eye for talent.

Everything that is required in fine dining must essentially be taken care of like; ambience, quality of services, and the way food is prepared & served.

However, to redeem such quality of services and food; restaurant owners need to invest a lot of money, because setting up this kind of business is a challenging task.

A huge investment is required to get started in the fine dining business. This also means, having to hire the best in fine dining personal and the purchase of a lot of expensive furnishings and supplies, and much more. However, this task is not complete even after the investment. Rather, it is just the beginning.

Once you have all the right resources and people, you need to ensure that everything is going according to plan. Be it the quality standards, timeliness, or anything else for that matter, everything that has been planned, must be adhered to.

One famous entrepreneur, who has made it big in the hospitality industry, is Mr. Mark Birnbaum.

He is a popular name in the hospitality industry. He has taken this industry to higher levels, with his charismatic personality, hard work, and his passion for perfection. Follow us on instagram and facebook for more updates.

The History of the Nightlife Entertainment Industry in the United States

The term nightclub in the United States and around the world is indicative of an urban site meant for entertainment. These hot entertainment spots, where people come to have fun, generally feature different types of music, with dance floors, where exotic drinks and food are also served.

Nightclubs evolved in the US during the early 20th century when different types of music started to become popular such as; jazz and ragtime. Later on, with time, these nightlife establishments steadily started to incorporate other services and features like; restaurants, dance halls, vaudeville theaters, cabarets, and cafes.

The growth rate of nightclubs in America accelerated during the mid 1920s, when most of the night clubs began to offer; liquor and live music.
Nightclubs and other entertainment venues have become more and more popular with each passing year; especially in famous and exciting cities like; New York City.

The level of competition in the hospitality and nightlife industry is cut-throat in the United States. To secure an edge over other competitors, clubs owners and managers organize special events with live music performances by big name artists, musicians and DJs, in order to attract more clients.
Mark Birnbaum’s Nightclubs such as; the Tenjune are the hottest places to have fun in New York. They are, popular for their enthralling and exciting atmosphere.

His venues always offer their customers, nothing but the best-in-class services in terms of music, drinks, food and much more in nightlife entertainment. Follow us on Instagram and Pinterest

HQ BEACHCLUB: Tommy Trash

Source: http://emmgrp.com/event/hq-beachclub-matt-goldman/

THIS WEEK AT FINALE

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Mark Birnbaum - The creator of “rocking” hospitality venues

As tempting as the idea of starting a career in the nightlife and hospitality industry may seem; it is actually very demanding.

In order to start a successful venture, a lot of hard work and determination is required.

First of all, initially it requires a big financial investment. Then one has to make an intelligent choice in terms of selecting the location, as to where the club will be set up. The next thing is creativity and innovative ideas. All of this is needed, in order to make a particular restaurant or club a big hit.

The ambience and atmosphere of these establishments must be top of the line, because these are the places that people visit to have fun and have a leisurely time. Nightclubs help people forget their worries and stress, and instead have lots of fun with their friends. Therefore, there is no scope of compromising in terms of; quality ambience and environment.

City’s  throughout the world are crowded with nightclubs and entertainment venues, which is why it is crucial to have certain elements that make a club stand out and beat the competition. With that knowledge in mind, Mark Birnbaum came up with the best and most unique hospitality ideas, which have redefined this industry.

Every single club and restaurant, created by this New Yorker boasts of perfection and guarantees an enthralling experience to party lovers. He owns a strong venue portfolio that provides multiple experiences under one roof, with the promise to deliver quality food and excellent entertainment.

It takes a lot of hard work and efforts, dedication, time and vision to excel in an industry like this which is so dynamic. Mark Birnbaum is a personality who started off small, and is now regarded as the ‘king of New York’s nightlife’.

He founded the EMM group in the year 2006, and now he owns some of the most rocking venues like; The General, Catch Roof, La Cenita, Lexington Brass, The Social, Jazz Room, Finale and many others.

 

The strength of the EMM group

What is the best place to hang out at?

We always tend to know the answer to that question, at least as far as our own town is concerned, but do we really know why? Well, it always comes down to good food and great entertainment.

It’s not unusual for people to travel miles, just for that one serving of sushi, which they won’t find anywhere else, except at that particular restaurant or sports bar.

Keeping that in mind, imagine a chain of restaurants, nightclubs, hotels, and lounges all over the country, with hundreds of signature dishes, the best of ambience and to top it all off, first-rate entertainment.

Does such a chain deserve anything less than a golden medallion wrapped in red ribbons with a white fern on each side? Ok, this sounds a bit exaggerated, but really the EMM group, which was founded by Mark Birnbaum is just that good.

There’s always a star struck atmosphere at any of the EMM group venues. Because of the lineup of elite musicians performing and the keen emphasis laid on the entertainment of the in house guests, places like; Finale and Jazz Room are always buzzing.

In addition to great gourmet food and special entertainment, what makes Mark’s brainchild such a valuable entity in the world of hospitality is how it is well facilitated and well-functioning in all aspects of the entertainment industry.

Mark Birnbaum - The man behind the thriving night-life in the Meatpacking District

Mark Birnbaum is an iconic personality in the hospitality industry. He is the driving force behind the flourishing nightlife in the Meatpacking District. After starting his career as an event manager, Mark went on to become one of the co-owners of the leading hospitality Management Company, the EMM group.


The group came into business in 2006. Mark’s endeavors and passion for the hospitality business got the company lots of recognition and fame, for creating a portfolio of successful night venues and high-end restaurants.  Each of his company’s venues offers top-notch ambiance, atmosphere, sophistication and quality services.


Mark’s idea was to setup an establishment that offers multiple services under the same roof. With that concept in mind, Mark along with his partners, established lounges and nightclubs like: Tenjune (2006), the Chandelier Room, W Hoboken, and Catch Roof (2011).

Mark Birnbaum- The most popular name in the hospitality industry.

Mark Birnbaum is a very popular name in the hospitality industry, and has done a lot in changing the Meatpacking district, into a place that people love to visit. Also known as the king of New York’s  night life, Mr. Birnbaum along with his two partners have established numerous restaurants and clubs in different parts of the USA, making them the leading names in the hospitality industry. 

Mark Birnbaum is a partner in the EMM group, which focuses on establishing night clubs and restaurants that offer high quality services. They provide the best possible entertainment and perfect partying environment, to people who love the night life.

In addition to this, he is a very kind man who has donated generously to charities like; the happy hearts funds and the Lustgarten foundation for pancreatic cancer research.

Due to his sincere hard work and efforts, EMM group stands unique in the hospitality market, and have become popular worldwide.

Mark Birnbaum- A Victorious Businessman and an Active Donor

Mark Birnbaum, the dedicated partner of EMM group, has done a lot for converting the Meatpacking district into one of the most popular places of United States of America, which now has a lot to offer to those who love parties and the night life.

Mr. Birnbaum, along with his partners has established numerous restaurants and night life centers, which offer top class services to its customers.

Interestingly, these night life centers are not only popular among Americans, but have grabbed the attention of famous personalities from all over the world.

Aside from this, the Forbes magazine has titled Mark Birnbaum as New York’s King of the night life, because of his major contribution to the hospitality business.

Hundreds of employees work for the EMM Group. The entire EMM Group is working with sincere dedication and effort in order to reach new heights of success.

Along with being a successful businessman, Mr. Birnbaum is also an active donor who has donated huge sums of money to many charitable organizations.

Many of the most elite nightclubs in New York City exist, because of Mark Birnbaum

The EMM group, led by Mark Birnbaum and his partners Eugene Remm and Michael Hirtenstein has garnered many accolades for its contribution to New York’s night life.

Apart from the remarkable successful night clubs in New York City, the EMM group has produced quality restaurants, lounges and hotels throughout New York, Miami and many other hot-spots of the Country. The private house in Long Island is particularly noted in the media for its exclusive events and parties.

Mark used to do promotional work for Manhattan Clubs in Long Island during his teen age years, and soon after that he opened a 22,000 square foot night club of his own.

All this success has made Mark a very popular socialite, and his popularity only keeps on increasing by the day.

SL East is a Huge Hit with Hamptons Crowd

 


As the first official day of summer approaches SL East is busier than ever, winning over Hampton-goers and getting rave reviews. EMM Group owners Mark Birnbaum, Eugene Remm and Michael Hirtenstein first opened the Manhattan outpost last year for the summer and quickly realized they had another success on their hands.

Mark Birnbaum and his EMM Group partners are known for delivering a tasteful and chic nightlife experience with a relaxed atmosphere. The power trio is also recognized for their creative ideas and innovation that they bring to every business venture. This year a new and improved SL East introduced a stylish blend of indoor and outdoor space with captivating cabanas, an upscale sound system, a new video wall and an outdoor bar.

SL East is the perfect summer hang-out for the Hamptons. Every summer, New Yorkers retreat to the Hamptons to get away from the hustle and bustle of city life. Bringing a small piece of the Meatpacking District hit, SL, to the Hamptons makes patrons feel at home without the hectic city surroundings. EMM Group’s Mark Birnbaum, Eugene Remm and Michael Hirtenstein have once again brought their incredible style and impeccable service to the summer hotspot.

Source: http://www.markbirnbaumemmgroupinc.com/2012/06/19/sl-east-is-a-huge-hit-with-hamptons-crowd/

Mark Birnbaum; EMM Group’s Sensational Hampton Hotspot

Mark Birnbaum's The Estate in Hamptons New York Mark Birnbaum, co-founder of EMM group is largely known for his luxurious night clubs and restaurants including Abe & Arthur’s, Lexington Brass, Catch, SL, Tenjune, and more. Later this year EMM Group will also be opening SL South in Miami right next to a new outpost of Catch in the James Royal Hotel. Additionally EMM Group is going to debut their latest venture this week at the Revel Resort & Casino in Atlantic City with Angel Management Group.

Along with their staple, year-round venues, Mark Birnbaum and EMM Group have their seasonal hot spots, SL East and The Estate in the Hamptons, both of which are known for their outrageous, A-list parties in the summer months. In 2007 EMM Group purchased The Estate, an exquisite privately-owned property that holds exclusive parties for the hottest celebrities.




Mark Birnbaum & EMM Group - The Estate in Hamptons NY The Estate stands on eight stunning acres of land and includes 10,000-square feet for entertaining. The Estate has seven incredible bedrooms, eight and a half luxurious baths, and six fireplaces. Outside there is a tennis court and an oversized pool where Mark Birnbaum and his partners at EMM Group have hosted a list of exclusive shows and extravagant cocktail parties.

Mark Birnbaum has hosted parties for everyone from Absolut Vodka, VH1, Lacoste and Jaguar. The Estate plays home to the most exclusive and immense events during the summer season. The EMM Group Estate is the Hamptons summer hot spot along with EMM Group’s SL East, also located in the Hamptons.


Source: http://www.markbirnbaumemmgroupinc.com/

EMM Group Reinvents New York City Dining

Mark Birnbaum, owner of EMM Group, founded the hospitality company in 2006. Within 6 years he has opened several of New York City’s most prevalent nightclubs and restaurants. Lexington Brass, located at 517 Lexington Avenue, is one of the most popular bistros in New York City. Another radiating EMM Group restaurant is Abe & Arthur’s, also located in the Meatpacking District at 409 West 14th Street. Both menus take on familiar dishes that remind one of a home-cooked meal but with more sophisticated elements.

Lexington Brass has a wide variety of dishes, and with that comes menu favorites. Lobster mac & cheese is one of those staple menu items at Lexington Brass that keeps customers coming back time and time again. There is just enough lobster meat involved so it does not overpower the dish but enough to satisfy your palate. It is perfectly balanced with the cheese and pasta – and who doesn’t love crispy, perfectly golden breadcrumbs baked atop their mac & cheese? This is yet another classic American dish with a sophisticated twist at Lexington Brass that has become a favorite amongst patrons. Another popular menu item is the fried chicken. Unbelievably crispy and flavorful, the fried chicken has buttermilk dipped skin and moist and tender meat. To top it off, the fried chicken is served with honey butter that is savory and sweet and doesn’t disappoint.



At Abe & Arthur’s the menu consists of an array of American favorites from a 40 ounce, 21-Day Dry Aged Prime Porterhouse Steak to fun sides like Texas Style Onion Rings and Whole Cauliflower with Pistachios & Caramel. The menu at this elegant Midtown Manhattan restaurant also features an array of soups and salads, delectable appetizers, steaks and chops, and even raw bar dishes.

The name Abe & Arthur’s came in-part from Mark Birnbaum’s grandfather. “Arthur is my grandfather, Abe is Michael’s grandfather. And the “S” in SL [the name of EMM Group’s nightclub located downstairs from the restaurant] stands for Eugene’s grandfather, Simyone” Birnbaum said. EMM Group always finds ways to innovate traditional restaurants and menu items. Abe & Arthur’s and Lexington Brass, in true EMM fashion, reinvent city dining and elevate industry standards.

EMM Group’s Hung Huynh on Board with Catch Miami

 

Hung Huynh first joined the hospitality honcho’s at EMM Group after his big win on season three of Top Chef. Mark Birnbaum, Eugene Remm and Michael Hirtenstein of EMM Group knew they had to do something big for Catch in order to match the success of their other restaurants in the Meatpacking District. Acquiring the expertise of Top Chef winner Hung Huynh was the perfect strategy for making Catch NYC the sensational hit that it is.

Catch, located at 21 9th Avenue in New York City, is a three-floor, 14,000 square-foot seafood restaurant that can seat 260 people.  Hung Huynh contributed dishes like jumbo Cantonese-style lobster, Crispy Whole Red Snapper for two with Oyster Mushrooms, Dungeness Crab Tagliatelli with Flying Fish Roe & Scallion Tomato Sauce, and one of the dishes that helped dub him Top Chef, hamachi tartare with avocado, tomato vinegar, and fingerling potato chips. In EMM Group tradition, it was important that Huynh made everything large-scale and with over-the-top, indulgent flavors. “This is the first restaurant of my dreams,” Huynh said when announcing his collaboration with EMM Group for Catch.

Later this year, Mark Birnbaum, Eugene Remm and Michael Hirtenstein will once again use the culinary expertise of Hung Huynh to launch the much anticipated outpost of Catch in South Beach Miami within the James Royal Palm Hotel. Catch began when Remm and Birnbaum realized that there were no seafood restaurants in the Meatpacking District. Once a suitable location opened up, they grabbed it and soon after, acquired Huynh. The same can be said for Catch in Miami. While throwing a big party in Miami, the hospitality kings “noticed a lack of seafood-specific restaurant options in Miami, and a desire expressed by its residents for more social, shareable, city-style dining” said Mark Birnbaum. With Hung Huynh on board, there are endless possibilities for Catch. Miami is just one of many exciting milestones for Catch Restaurant.

Source: http://www.markbirnbaumemmgroupinc.com

CATCH NYC

Catch features Executive Chef Hung Huynh’s contemporary renditions of classic seafood preparations that are both sophisticated and approachable.  Surprising the palette in the bright and clean complexity of each dish, this 275 seat, 2 floor restaurant offers a variety of unique dining experiences to its diverse clientele, boasting an open kitchen and communal dining options that further compliment the inviting atmosphere.  For upcoming news keep checking  us on  Facebook

Mark Birnbaum-Provide destinations for luxurious and stylish parties

Mark Birnbaum, hospitality tycoon and renowned business entrepreneur, Co-founded EMM Group in 2006, one of the most successful hospitality, management, and firms in New York.

He initiated his career as a promotions director in the year 1998, Mr. Birnbaum successfully launched and managed a mega-club expanded on the area of 22,000 sq. ft. in the core of Ithaca, New York where he worked determinedly to effectively manage and promote special events.

In the year 2002, Mark established his own nightlife consulting firm, Operative Inc., to open Lobby, his first modish nightclub in Manhattan. The launching of this nightclub was one of the most successful launches in the nightlife history.

Adding more to his achievements, Mr. Birnbaum in 2004, started managing the promotions, public relations, marketing, and events for AER Lounge. With the establishments of several restaurants and nightlife destinations, Mark provided people a way to enjoy the most memorable moments of your life with luxury and style.

Mark Birnbaum the Kings of New York’s Nightlife

Source: https://www.dropbox.com/sh/3ewlzo9uvn8psa6/qLqrQ_sqgG/Heidi%20Klum%20Haunted%20Holiday%2012-1-12

Giving you reason to keep the party young- Mark Birnbaum!

Love or hate him there is no way you can ignore him! Mark Birnbaum is the favorite party person of the city. He is one who has absolutely changed the face of the night life of the city. He has gained enormous success in the field by giving people what they want, out of nightlife.

Gone are the days when you would have to search miles for reaching a decent pub to spend an evening with friends! Mr. Birnbaum has plentifully responded to the entertainment needs of the commoner!

As the partner of the EMM group, he, together with his partners have done all it took to transform the dull and boring weekends of people to become exciting and rewarding.

At the end of a tiresome week, people actually look forward to party at one of the classy discotheques or dine out in the fine luxury restaurants that Mark Birnbaum created for the people of New YorkCity.