Mark Birnbaum is one of today’s most in-demand
hospitality industry leaders. From promotions and parties, to managing
top-notch restaurants and nightclubs in the heart of New York City,
Mark Birnbaum has built himself an empire.
Mark Birnbaum started his career in the hospitality industry in 1998
when he worked as a promotions director for a 22,000 square foot venue
in Ithica, New York. While Mark Birnbaum worked tirelessly to manage and
promote special events, he was earning a name for himself in the
industry. In 2002 Birnbaum branched out on his own, founding a nightlife
consulting company called Operative Inc., in order to launch Lobby, his
first chic midtown Manhattan nightclub. The opening of Lobby in 2003
was one of the most successful in nightlife history.
Hungering for more success, Birnbaum took on another job overseeing
the marketing, public relations, promotions and major events for AER
Lounge. After Mark Birnbaum took over, AER Lounge was named one of the
top picks for nightclubs in the world (and number one in Manhattan) by
Condenast Traveler.
It was in 2006 when
Mark Birnbaum’s career took a turn that would take him to new heights of success. Mark Birnbaum and his
EMM Group partner
Eugene Remm met after throwing rival parties to celebrate their June 10
th birthdays.
The two collaborated to form EMM Group, a hospitality company, which
led to opening their first venue as business partners. Tenjune was
opened in 2006 and was another huge success on Birnbaum’s resume.
Since 2006, EMM Group welcomed business partner
Eugene Remm
and opened several more venues. To date, EMM Group opened Tenjune, The
Chandelier Room, SL NYC, SL East, Catch NYC, Abe & Arthur’s, and
Lexington Brass. They are continuing to grow their brand by bringing
their most popular venues to Miami.
Catch Miami and
SL South
are expected to open next door to one another this Fall in the James
Royal Palm, at the same time the trio will be launching a new chic space
at
199 Bowery in the Meatpacking District. Additionally
Mark Birnbaum and Eugene Remm are co-producing a reality show called “The Kings of New York” which is also set to premiere this fall.
Source: Mark Birnbaum